Privacy Policy

How BAPE Sweater collects, uses, and protects your information.

Last updated:

1. Who We Are

BAPE Sweater (“we,” “us,” or “our”) operates the website bapesweater.com, where we offer authentic BAPE sweaters and hoodies. We are committed to protecting your privacy and handling your data transparently.

BAPE Sweater
247 Lafayette Street, New York, NY 10012, United States
Email: [email protected]

2. Scope

This Privacy Policy applies to your use of bapesweater.com, related subpages (e.g., product pages, account, checkout), and customer support interactions. By using our site, you consent to the practices described here.

3. Data We Collect

3.1 Information you provide directly

  • Account and profile: name, email, password, phone number.
  • Orders and fulfillment: shipping/billing address, contact details.
  • Payment details: processed by secure payment providers (we do not store full card numbers).
  • Customer support: messages, return requests, authenticity questions.
  • Reviews and user content: ratings, photos, and comments you submit.

3.2 Information collected automatically

  • Device and usage data: IP address, browser type, device identifiers, pages viewed, time on site, referring/exit pages.
  • Cookies and similar tech: essential, performance, functional, and advertising cookies (see Cookies section).

3.3 Information from third parties

  • Payment and fraud partners (e.g., Visa, Mastercard, PayPal) for transaction authorization and risk checks.
  • Analytics and advertising partners (e.g., Google Analytics, Meta) for aggregated insights and ad performance.
  • Shipping carriers for tracking and delivery updates.

4. How We Use Data

  • Provide and improve our services, products, and website performance.
  • Process orders, payments, shipping, and returns.
  • Offer customer support and respond to inquiries.
  • Personalize content, remember preferences, and recommend products.
  • Conduct analytics, prevent fraud, and maintain security.
  • Send service communications (order confirmations, shipping updates) and, with consent or as permitted, marketing communications.

Where GDPR/UK GDPR applies, we process personal data under the following legal bases:

  • Contract: to fulfill purchases and provide requested services.
  • Legitimate interests: site security, fraud prevention, analytics, and customer experience improvements (balanced against your rights).
  • Consent: certain cookies/ads, email/SMS marketing where required.
  • Legal obligation: tax, accounting, and compliance requirements.

6. Sharing & Disclosure

We do not sell your personal information. We share it with:

  • Service providers: payment processors, shipping carriers, analytics, customer support tools, and cloud hosting.
  • Advertising partners: for measurement and personalized ads where consented.
  • Law enforcement or regulators: when required by law or to protect our rights, users, or the public.
  • Business transfers: in connection with a merger, acquisition, or asset sale, subject to appropriate safeguards.

7. International Transfers

We may transfer data to countries outside your residence (including the US). When required, we use appropriate safeguards, such as Standard Contractual Clauses, and take steps to protect your information.

8. Retention

We keep personal data only as long as necessary for the purposes described above, including to comply with legal, accounting, or reporting obligations. Typical retention: orders (7 years), support tickets (up to 3 years), analytics data (per partner settings), and marketing preferences until you change them.

9. Your Privacy Rights

9.1 EU/UK

You may request access, correction, deletion, restriction, portability, or object to certain processing. Where processing is based on consent, you may withdraw it at any time.

9.2 California (CCPA/CPRA)

California residents may request to know, correct, or delete personal information, and opt out of the sharing of personal information for cross-context behavioral advertising. We do not sell personal information for money.

9.3 How to exercise your rights

Contact us at [email protected]. We may verify your identity before fulfilling requests. Authorized agents may act on your behalf where permitted by law.

10. Cookies & Tracking

We use cookies and similar technologies to run our site and improve your experience.

  • Essential: required for core functionality (cart, checkout, security).
  • Performance/Analytics: to understand usage and improve the site.
  • Functional: to remember preferences and enhance features.
  • Advertising: to measure and deliver relevant ads.

You can manage your preferences below or via your browser settings. Some features may not function without essential cookies.

11. Marketing Preferences

With your consent or where allowed by law, we may send marketing emails or SMS. You can:

  • Unsubscribe at any time via the link in our emails or by replying STOP to SMS.
  • Adjust cookie preferences to limit personalized ads.
  • Email [email protected] to update preferences.

12. Payments & Fraud Prevention

Payments are processed securely by third-party providers (e.g., Visa, Mastercard, PayPal). We receive confirmation of payment status but do not store full card numbers. We may use automated tools and manual review to detect and prevent fraud.

13. Security

We implement administrative, technical, and physical safeguards designed to protect your data. No method of transmission or storage is 100% secure; please use strong passwords and keep them confidential.

14. Children’s Privacy

Our site is not directed to children under 13, and we do not knowingly collect their data. If you believe a child has provided data, contact us to remove it.

15. Do Not Track

Some browsers transmit “Do Not Track” signals. Because there is no industry standard, we do not respond to DNT signals. You can manage tracking through the cookie controls above.

16. Third-Party Links

Our site may link to third-party websites. We are not responsible for their privacy practices. Review their policies when you visit them.

17. Changes to This Policy

We may update this policy from time to time. We will post the updated version here and revise the “Last updated” date. Material changes may be communicated via email or prominent notice on the site.

18. Contact Us

If you have questions about this Privacy Policy or your data, contact us:

BAPE Sweater
247 Lafayette Street, New York, NY 10012, United States
Email: [email protected]
Customer Service Hours:
Mon–Fri: 9:00 AM – 6:00 PM EST
Sat: 10:00 AM – 4:00 PM EST | Sun: Closed